Serving the Farming Industry across the Midlands for 35 Years
JCB says it will exhibit its best-ever range of agricultural machines for productive farming and contracting at next month’s LAMMA 2024 event. The display... JCB returns to Lamma with showcase of latest products

JCB says it will exhibit its best-ever range of agricultural machines for productive farming and contracting at next month’s LAMMA 2024 event.

The display is likely to include the new JCB Fastrac iCON tractor, boasting a new operating system with a fully configurable operator cab and environment, integrated precision technology and superior machine control.

Other JCB newcomers will include the 173hp, 50kph Loadall 542-70 AGRI Pro telescopic handler and TM 420S telescopic wheeled loader; and the 282hp 457S high-performance wheeled loading shovel.

Supporting farming

JCB Agriculture managing director John Smith said: “We are the largest machinery manufacturer in Britain, with a full range of agricultural products to support the farming, commercial horticulture and other rural industries and are delighted to announce our presence at the event.

“It will be an effective showcase for our products, held at the right time of year in a comfortable environment, and we are looking forward to having face-to-face conversations with existing and potential customers as we present an exciting line-up of existing and new machines.”

Alongside this activity, JCB has built a growing portfolio of quiet and compact battery-electric E-Tech machines with zero emissions helping preserve a clean-air atmosphere on farms while slashing maintenance and running costs.

The Loadall 525-60E telehandler, Teletruk boom forklifts and electric mini excavators were recently joined by the 403E, a compact wheeled loader with no performance compromises in comparison with its diesel-fuelled cousin but all the advantages of electric power.

In addition to these class-leading machines, further product releases are planned to make their debut at LAMMA 2024, further strengthening JCB’s position in the market for agricultural materials handling.

Mr Smith added: “We look forward to welcoming visitors to the JCB stand – it’s important we continue to build and strengthen relationships with the future leaders of the agricultural industry, which we are proud to serve and support.”