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Potato supplier Greenvale AP has partnered with carbon calculator company Trinity AgTech to measure progress towards the company's environmental targets. Greenvale teams up with Trinity AgTech

Potato supplier Greenvale AP has partnered with carbon calculator company Trinity AgTech to measure progress towards the company’s environmental targets.

Greenvale technical director Joann Reid said the business was looking to update its environmental strategy by identifying areas for carbon reduction before setting ambitious but achievable new targets.

Trinity AgTech’s natural capital navigator package Sandy would enable potato growers on farms across the country credibly and confidently analyse their sustainability and carbon credentials, saidMs Reid

She added: “As a leading supplier of fresh potatoes and the UK’s largest supplier of organic potatoes, we are actively building a strategy to deliver against a growing demand for more sustainable produce.

“We want to fulfil consumer and supply chain demands for sustainable, low carbon produce, so we’ve been looking for the right partner to work with that helps us meet these needs.”

The software would help Greenvale and its growers understand where they currently sit in terms of their natural capital and carbon footprint – and what the best options are for ensuring environmental goals are met.

“The nature of growing potatoes currently involves relatively high carbon outputs. But, gathering rigorous analytics through Sandy will allow us to set ambitious, yet achievable goals to credibly reduce our carbon outputs, and convey them with integrity.”

Sandy was the obvious solution to partner with to strengthen the business resilience of their farmers and grower network, said Ms Reid. “We haven’t come across another natural capital navigator which offered the breadth that Sandy offers.

“The long-term aim of this new partnership is to create financial, environmental, and social resilience for Greenvale growers by capturing scientific data and analysis which growers can use to accurately pinpoint areas of opportunity.”

Trinity AgTech business development director Anna Woodley said: “Greenvale is renowned for being innovative and early adopters of technology and will be an important player in this natural capital space.

“Building an evidence base from credible data is crucial for good decision making. We’re looking forward to working with Greenvale and its growers through their sustainability journey.”