Serving the Farming Industry across the Midlands for 35 Years
Christine Tacon has been appointed chair of Assured Food Standards. New chair for Red Tractor assurance scheme

Christine Tacon (pictured above) has been appointed chair of Assured Food Standards – the company which operates the Red Tractor farm assurance scheme.

The former Groceries Code Adjudicator replaces Dame Lucy Neville-Rolfe, who announced she was standing down last year after opposing measures designed to prevent farmers from being undermined by substandard food imports.

Ms Tacon joins Red Tractor with decades of experience as a leader and advocate for the British food and farming industry and with an extensive background in change management, regulation and the food chain.

She ran the Co-operative Group’s farming business – the largest of its kind in the UK – for more than a decade. In 2004, she was awarded a CBE for services to agriculture and she is a director of the £250m farm input purchasing AF Group.

Until October 2020, Ms Tacon was a responsible for overseeing the implementation of the Groceries Supply Code of Practice by large grocery retailers. Her job was to ensure big supermarkets deal fairly with their direct farm suppliers.

Ms Tacon said: “With uncertainty on standards of food imported into the UK post Brexit, this is a great time to be working on British standards and ensuring they are fit for purpose for all its stakeholders.”